Black Eyed Peas: "Boom Boom Pow" Music Video
Image Metrics animated futuristic faces in the Black Eyed Peas' music video for hit lead single, “Boom Boom Pow" off their album The E.N.D. Motion Theory, producers of the video, turned to Image Metrics to animate the stars’ faces into fluid and metallic alter-egos that add an elegant digital edge to the look of the video.
Motion Theory provided the CG models and video footage of will.i.am and Fergie performing “Boom Boom Pow”. Five animators, two trackers and two riggers from Image Metrics rigged the models, conducted performance analysis of the video and then transferred the resulting animation data onto the CG models to produce a total of 73 seconds of facial animation for the “Boom Boom Pow” video. The concept for the facial animation in the “Boom Boom Pow” music video depended on being able to still distinguish the performances of Fergie and Will.i.am within the effect. Thanks to its proprietary facial animation technology and rigging services, Image Metrics was able to ensure the CG faces moved exactly like the artists.