Image Metrics Attending Game Connect: Asia Pacific Conference, Expanding Presence in APAC Region

Company to Introduce Proprietary Facial Animation Technology to Local Game Developers and Publishers


LOS ANGELES, CA — Nov. 19, 2009 — Image Metrics, the leading provider of facial animation technology and services for the entertainment industry will be attending the Game Connect: Asia Pacific conference being held in Melbourne from December 6 - 8 to meet with game developers in the growing Asia Pacific game development markets. Rounding out its North American and European operations, Image Metrics’ new focus on the Asia Pacific region will make it easier for game developers and publishers worldwide to affordably produce believable facial animation.

“The Asia Pacific market is already a cornerstone of the game development industry, and its importance will continue to grow over the next decade,” said Brian Waddle, executive vice president of Image Metrics. “We are pleased to have the opportunity to work with developers in this community and look forward partnering with Asia Pacific teams to create emotionally compelling games.”

Image Metrics’ proprietary facial rigging and animation technologies create incredibly realistic facial animation for believable CG characters in games and film. Unlike other facial animation systems, Image Metrics’ video-based technology captures actors’ movements down to eye darts and tongue movements. The data is then rapidly translated onto CG models, and easily integrates with developers’ 3D software packages and game engines. The company has worked on dozens of AAA game titles, including NBA 2K10, Blur and Grand Theft Auto IV.